app.mmcganalytics.com/workspace?county=22121
Live

Live workspace · free

Enter a West Baton Rouge Parish address. Eight answers in seconds.

Parcel, building, flood, wetland, traffic, demographic and lending layers resolve at the address without leaving this page.

Full screen stage. Launch is one click until the anonymous view and the frame-ancestors header land on the app route; then set AUTO_MOUNT true and it loads on arrival.

HomeLouisianaWest Baton Rouge Parish

West Baton Rouge Parish, Louisiana: commercial real estate data.

West Baton Rouge Parish, Louisiana has a population of 27,974 across 192 square miles, up 4.5 percent since the 2020 census base. County output reached $2.34 bn in 2024, 594 establishments operate here, and the SBA record carries 18 7(a) approvals worth $13.4 m.

116 sourced county values · tier FULL · 11 sections

West Baton Rouge Parish

How many people live in West Baton Rouge Parish

  • Population27,974
  • Households10,974
  • Average household size2.55
  • Median household income$87,299
  • Median age36.6
  • Median gross rent$973 per month
  • Median owner-occupied home value$229,900
  • Home value to household income2.6 times
  • Annual rent as a share of median income13.4 percent
  • Adults 25 and over with a bachelor degree or higher23.3 percent
  • Adults 25 and over with a graduate degree6.3 percent
  • Adults 25 and over19,663
  • Population under 186,848
  • Share under 1824.5 percent
  • Population 65 and over4,154
  • Share 65 and over14.8 percent
  • Working age population, 18 to 6416,972
  • Civilian labor force13,915
  • Unemployment rate7.0 percent
  • Labor force participation, adults 18 and over65.9 percent
  • Rank by population among Louisiana parishes35th of 64
  • Rank by population among US county-equivalents1543rd

West Baton Rouge Parish is the 35th largest of 64 Louisiana parishes by population. A median home costs 2.6 times median household income, which is an affordable ownership market by national standards. Residents under 18 outnumber those 65 and over, at 24.5 percent against 14.8 percent, a household formation profile rather than a retirement one.

US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

West Baton Rouge Parish

Is West Baton Rouge Parish growing

  • Population change since the 2020 census base4.50 percent
  • Census 2020 base population27,201
  • Births, 2024334
  • Deaths, 2024280
  • Natural change, 202454
  • Net domestic migration, 2024-45
  • Net international migration, 202476
  • Total net migration, 202431
  • Cumulative net domestic migration, 2021 to 2024728
  • Rank by growth among US county-equivalents617th

The county has grown 4.50 percent since the 2020 census base.

US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

West Baton Rouge Parish

Where people moving to West Baton Rouge Parish come from

  • Tax returns filed by households arriving905
  • People arriving, from those returns1,740
  • Adjusted gross income arriving$43.9 m
  • Net adjusted gross income movement$0
  • Average income of an arriving household$48,559
  • Largest single originWest Baton Rouge Parish Non-migrants (9,610 households)
  • Largest single destination (9,610 households)
Largest origins of households moving into West Baton Rouge Parish
OriginHouseholdsPeopleAdjusted gross income
West Baton Rouge Parish Non-migrants9,61019,969$711.1 m
East Baton Rouge Parish334634$13.8 m
Iberville Parish182372$9.4 m
Other flows - Same State128242$5.7 m
Other flows - Different State105179$6.2 m
Other flows - South83139$5.2 m
Pointe Coupee Parish66139$2.8 m
Ascension Parish4691$3.3 m

The largest single source of arrivals is West Baton Rouge Parish Non-migrants, which is the catchment a retail or multifamily study should look at first.

US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

West Baton Rouge Parish

What the West Baton Rouge Parish economy runs on

  • County GDP, 2024$2.34 bn
  • County GDP, 2023$2.21 bn
  • GDP change, 2023 to 20245.8 percent
  • GDP change over five years49.7 percent
  • Rank by GDP among Louisiana parishes27th
  • Rank by GDP among US county-equivalents1154th
  • GDP per resident$83,656

Output grew 5.8 percent in the latest year and 49.7 percent over five, which is the trend line a lender will read behind any single year figure.

US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024.

West Baton Rouge Parish

Who employs people in West Baton Rouge Parish

  • Covered employment, annual average13,248
  • Establishments reporting857
  • Average annual pay$67,548
  • Average weekly wage$1,299
  • Sector 23, employment2,860
  • Sector 23, average annual pay$81,381
  • Sector 31-33, employment2,302
  • Sector 31-33, average annual pay$105,124
  • Sector 48-49, employment1,379
  • Sector 48-49, average annual pay$73,812
  • Sector 72, employment1,125
  • Sector 72, average annual pay$19,179
  • Sector 44-45, employment1,042
  • Sector 42, employment736
Private sector employment and pay, West Baton Rouge Parish
SectorEmploymentEstablishmentsAverage annual pay
Sector 232,86093$81,381
Sector 31-332,30259$105,124
Sector 48-491,37976$73,812
Sector 721,12581$19,179
Sector 44-451,042104$32,181
Sector 4273649$77,461
Sector 6253760$38,419
Sector 8137557$53,492

The largest sector is the biggest private employer group at 2,860 jobs, 21.6 percent of covered employment. Average pay per job sits below median household income, so households here typically need more than one earner.

US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

West Baton Rouge Parish

What businesses operate in West Baton Rouge Parish

  • Establishments, all industries594
  • Employment at those establishments11,187
  • Annual payroll$684.8 m
  • Establishments per 1,000 residents21.2

These are counts of establishments physically operating in the county, not listings, so they are the supply side a feasibility study measures demand against.

US Census Bureau, County Business Patterns, 2023.

West Baton Rouge Parish

What is being built in West Baton Rouge Parish

  • Housing units authorised by permit, 202488
  • Declared construction value permitted$22.5 m
  • Single family units authorised88
  • Multifamily units authorised0
  • Multifamily share of units0.0 percent
  • Average declared value per unit$255,955
  • Units authorised per 1,000 households8.0

Multifamily is 0.0 percent of units authorised, so the pipeline is predominantly for sale product.

US Census Bureau, Building Permits Survey, 2024 annual.

West Baton Rouge Parish

How much SBA lending happens in West Baton Rouge Parish

  • 7(a) approvals recorded18
  • 7(a) gross approval dollars$13.4 m
  • Average 7(a) approval$743,678
  • Median 7(a) approval$350,000
  • 10th percentile approval$35,000
  • 90th percentile approval$3,495,000
  • Largest single approval$3,730,000
  • Jobs reported supported, 7(a)182
  • Jobs per approval10.1
  • Distinct 7(a) lenders active12
  • Distinct industries receiving approvals13
  • Median 7(a) term120 months
  • Share of loans on real estate terms, 240 months or longer11.1 percent
  • Loans on real estate terms2
  • Loans on working capital terms, 120 months or shorter12
  • Franchise loans4
  • Franchise share of approvals22.2 percent
  • Leading industry by approval countPower and Communication Line and Related Structures Construction (3)
  • Most active lenderFirst Financial Bank (3)
  • 504 approvals recorded1
  • 504 gross approval dollars$413,000
  • Average 504 approval$413,000
  • Median 504 approval$413,000
  • Distinct CDCs active1
  • 504 jobs per approval0.0
  • 504 jobs per million dollars approved0.0
  • Most active CDCLouisiana Capital Certified Development Company, Inc. (1)
  • 7(a) share of SBA approvals94.7 percent
  • Combined SBA approval dollars$13.8 m

The average approval of $743,678 sits well above the median of $350,000, so a small number of large deals is pulling the mean up. The median is the better guide to what a typical borrower here actually gets. Only 11.1 percent of approvals run on real estate terms, so SBA credit here is mostly working capital and equipment rather than property acquisition.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30. US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.

West Baton Rouge Parish

Do SBA loans in West Baton Rouge Parish get paid back

  • Loans with a final outcome recorded3
  • Paid in full3
  • Charged off0
  • Status: Cancelled4
  • Status: Paid in full3
  • Status: Exempt from disclosure11

Too few loans have reached a final outcome to publish a charge off rate. only 3 resolved loans, too few to publish a rate. A rate computed on a handful of loans is noise, so none is shown.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

West Baton Rouge Parish

Which parts of West Baton Rouge Parish get the lending

  • Places in the county with recorded lending2
  • Port Allen, approvals17
  • Brusly, approvals1
SBA 7(a) approvals by place within West Baton Rouge Parish
PlaceApprovalsGross approval dollars
Port Allen17$13,193,300
Brusly1$192,900

Port Allen accounts for 17 approvals against 1 in Brusly. County level figures average over that gap, which is why a site decision is made at the submarket rather than the county.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

West Baton Rouge Parish

How big is West Baton Rouge Parish

  • Land area192 sq mi
  • Rank by land area among Louisiana parishes63rd of 64
  • Width, east to west20.4 mi
  • Height, north to south23.2 mi
  • Geographies sharing a boundary5
  • Residents per square mile of land146
  • Establishments per square mile3.09

US Census Bureau county boundary geometry, TIGER, adjacency computed from shared boundary vertices, TIGER county boundaries. US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year. US Census Bureau, County Business Patterns, 2023.

Coverage

What this page does not hold.

Every item below could be filled with a plausible figure. None of them is. On a page a lender may read, a number that cannot be traced is worse than an absence, so the absences are named.

  • No NFIP communities are listed for this county in the FEMA Community Status Book.
  • Flood zone record counts are not held. The flood coverage export has not landed, so no count is shown rather than an estimated one.
  • Traffic counts resolve in the platform, not in this dataset, so no AADT figure is printed here.
  • Zoning is in build. Parcel level zoning is not published on this page.

Feasibility studies

When a West Baton Rouge Parish site needs a document a lender will accept.

The same data layer behind this page is the one the studies are written from. A study for a West Baton Rouge Parish site starts with the figures you are reading, carrying the same source and period into the credit file.

  • Population27,974
  • Households10,974
  • Average household size2.55
  • Median household income$87,299
  • Median age36.6

How a feasibility study works →

Common questions

West Baton Rouge Parish questions, answered from the record.

How many people live in West Baton Rouge Parish, Louisiana?

27,974, in 10,974 households, ranking 35th of 64 Louisiana counties. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Is West Baton Rouge Parish growing?

The population has grown 4.50 percent since the 2020 census base. In 2024 there were 334 births against 280 deaths, with net migration of 31. Source: US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

What is the median household income in West Baton Rouge Parish?

$87,299. The median owner-occupied home is valued at $229,900, which is 2.6 times income, and median gross rent is $973 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

How many businesses are there in West Baton Rouge Parish?

594 establishments, employing 11,187 people with an annual payroll of $684.8 m. These are establishments physically operating in the county, not listings. Source: US Census Bureau, County Business Patterns, 2023.

What is the average wage in West Baton Rouge Parish?

Average annual pay is $67,548, or $1,299 a week, across 13,248 covered jobs. Source: US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

How much SBA lending happens in West Baton Rouge Parish?

18 7(a) approvals totalling $13.4 m since FY2020, across 12 lenders, with a median approval of $350,000, plus 1 504 approvals worth $413,000. These are approvals recorded in the release, not loans disbursed.

What is being built in West Baton Rouge Parish?

88 housing units were authorised by permit in 2024, with a declared construction value of $22.5 m. Multifamily was 0.0 percent of units. Source: US Census Bureau, Building Permits Survey, 2024 annual.

What is the radon zone for West Baton Rouge Parish?

Zone 3, a predicted average indoor radon screening level less than 2 pCi/L. Source: US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.

Where do people moving to West Baton Rouge Parish come from?

The largest single origin is West Baton Rouge Parish Non-migrants, with 9,610 households. Arriving households report an average income of $48,559 against null for those leaving. Source: US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Are traffic counts available for West Baton Rouge Parish on this page?

No. Annual average daily traffic resolves in the platform rather than in this dataset, so no AADT figure is printed here. It is a gap we know about rather than a figure we estimated.

Is zoning published for West Baton Rouge Parish?

Not yet. The zoning layer is in build. Nothing on this page presents parcel level zoning, and where a statutory framework applies it is marked as the statewide frame with confirm locally attached.

Nearby

Sharing a boundary with West Baton Rouge.

All Louisiana county pages →

How this page was built →