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HomeMichiganNewaygo County

Newaygo County, Michigan: commercial real estate data.

Newaygo County, Michigan has a population of 50,792 across 813 square miles, up 3.1 percent since the 2020 census base. County output reached $2.08 bn in 2024, 829 establishments operate here, and the SBA record carries 61 7(a) approvals worth $20.5 m.

128 sourced county values · tier FULL · 12 sections

Newaygo County

How many people live in Newaygo County

  • Population50,792
  • Households19,651
  • Average household size2.58
  • Median household income$63,304
  • Median age42.7
  • Median gross rent$904 per month
  • Median owner-occupied home value$186,700
  • Home value to household income2.9 times
  • Annual rent as a share of median income17.1 percent
  • Adults 25 and over with a bachelor degree or higher18.1 percent
  • Adults 25 and over with a graduate degree5.8 percent
  • Adults 25 and over36,099
  • Population under 1811,112
  • Share under 1821.9 percent
  • Population 65 and over10,512
  • Share 65 and over20.7 percent
  • Working age population, 18 to 6429,168
  • Civilian labor force22,868
  • Unemployment rate4.4 percent
  • Labor force participation, adults 18 and over57.6 percent
  • Rank by population among Michigan counties36th of 83
  • Rank by population among US county-equivalents1007th

Newaygo County is the 36th largest of 83 Michigan counties by population. A median home costs 2.9 times median household income, which is an affordable ownership market by national standards. Residents under 18 outnumber those 65 and over, at 21.9 percent against 20.7 percent, a household formation profile rather than a retirement one.

US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Newaygo County

Is Newaygo County growing

  • Population change since the 2020 census base3.08 percent
  • Census 2020 base population49,965
  • Births, 2024493
  • Deaths, 2024575
  • Natural change, 2024-82
  • Net domestic migration, 2024322
  • Net international migration, 202482
  • Total net migration, 2024404
  • Cumulative net domestic migration, 2021 to 20241,586
  • Rank by growth among US county-equivalents849th

The county has grown 3.08 percent since the 2020 census base. Deaths exceeded births in 2024, so all of the growth came from people moving in. A market held up by migration alone is more sensitive to a change in relative cost than one growing from household formation.

US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

Newaygo County

Where people moving to Newaygo County come from

  • Tax returns filed by households arriving1,421
  • People arriving, from those returns2,610
  • Adjusted gross income arriving$78.2 m
  • Net adjusted gross income movement$0
  • Average income of an arriving household$55,013
  • Largest single originNewaygo County Non-migrants (18,522 households)
  • Largest single destination (18,522 households)
Largest origins of households moving into Newaygo County
OriginHouseholdsPeopleAdjusted gross income
Newaygo County Non-migrants18,52238,511$1.16 bn
Kent County415722$28.1 m
Other flows - Same State247462$12.2 m
Other flows - Different State213390$12.1 m
Muskegon County175326$7.4 m
Ottawa County114222$7.5 m
Other flows - South112198$4.6 m
Oceana County80142$3.2 m

The largest single source of arrivals is Newaygo County Non-migrants, which is the catchment a retail or multifamily study should look at first.

US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Newaygo County

What the Newaygo County economy runs on

  • County GDP, 2024$2.08 bn
  • County GDP, 2023$2.00 bn
  • GDP change, 2023 to 20243.8 percent
  • GDP change over five years45.3 percent
  • Rank by GDP among Michigan counties37th
  • Rank by GDP among US county-equivalents1241st
  • GDP per resident$40,886

Output grew 3.8 percent in the latest year and 45.3 percent over five, which is the trend line a lender will read behind any single year figure.

US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024.

Newaygo County

Who employs people in Newaygo County

  • Covered employment, annual average11,901
  • Establishments reporting855
  • Average annual pay$49,371
  • Average weekly wage$949
  • Sector 31-33, employment2,211
  • Sector 31-33, average annual pay$63,636
  • Sector 44-45, employment1,775
  • Sector 44-45, average annual pay$30,671
  • Sector 62, employment1,317
  • Sector 62, average annual pay$39,983
  • Sector 72, employment753
  • Sector 72, average annual pay$20,847
  • Sector 52, employment596
  • Sector 81, employment558
Private sector employment and pay, Newaygo County
SectorEmploymentEstablishmentsAverage annual pay
Sector 31-332,21145$63,636
Sector 44-451,775134$30,671
Sector 621,31777$39,983
Sector 7275369$20,847
Sector 5259634$75,068
Sector 8155878$39,036
Sector 23539107$57,391
Sector 1150049$43,489

The largest sector is the biggest private employer group at 2,211 jobs, 18.6 percent of covered employment. Average pay per job sits below median household income, so households here typically need more than one earner.

US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

Newaygo County

What businesses operate in Newaygo County

  • Establishments, all industries829
  • Employment at those establishments11,124
  • Annual payroll$564.6 m
  • Establishments per 1,000 residents16.3

These are counts of establishments physically operating in the county, not listings, so they are the supply side a feasibility study measures demand against.

US Census Bureau, County Business Patterns, 2023.

Newaygo County

What is being built in Newaygo County

  • Housing units authorised by permit, 2024152
  • Declared construction value permitted$36.9 m
  • Single family units authorised146
  • Multifamily units authorised6
  • Multifamily share of units3.9 percent
  • Average declared value per unit$242,879
  • Units authorised per 1,000 households7.7

Multifamily is 3.9 percent of units authorised, so the pipeline is predominantly for sale product.

US Census Bureau, Building Permits Survey, 2024 annual.

Newaygo County

How much SBA lending happens in Newaygo County

  • 7(a) approvals recorded61
  • 7(a) gross approval dollars$20.5 m
  • Average 7(a) approval$336,720
  • Median 7(a) approval$93,000
  • 10th percentile approval$22,900
  • 90th percentile approval$1,305,800
  • Largest single approval$3,000,000
  • Jobs reported supported, 7(a)332
  • Jobs per approval5.4
  • Distinct 7(a) lenders active14
  • Distinct industries receiving approvals39
  • Median 7(a) term120 months
  • Share of loans on real estate terms, 240 months or longer1.6 percent
  • Loans on real estate terms1
  • Loans on working capital terms, 120 months or shorter55
  • Franchise loans1
  • Franchise share of approvals1.6 percent
  • Leading industry by approval countSite Preparation Contractors (4)
  • Most active lenderThe Huntington National Bank (40)
  • 504 approvals recorded9
  • 504 gross approval dollars$5.6 m
  • Average 504 approval$623,333
  • Median 504 approval$428,000
  • Distinct CDCs active2
  • 504 jobs per approval12.1
  • 504 jobs per million dollars approved19.4
  • Most active CDCGreat Lakes Commercial Finance (5)
  • 7(a) share of SBA approvals87.1 percent
  • Combined SBA approval dollars$26.1 m

The average approval of $336,720 sits well above the median of $93,000, so a small number of large deals is pulling the mean up. The median is the better guide to what a typical borrower here actually gets. Only 1.6 percent of approvals run on real estate terms, so SBA credit here is mostly working capital and equipment rather than property acquisition.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30. US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.

Newaygo County

Do SBA loans in Newaygo County get paid back

  • Loans with a final outcome recorded14
  • Paid in full14
  • Charged off0
  • Charge off rate on resolved loans0.0 percent
  • Status: Paid in full14
  • Status: Exempt from disclosure37
  • Status: Cancelled7
  • Status: Committed, not yet disbursed3

Of the 14 loans that have reached a final outcome, 0.0 percent were charged off. This is computed only over resolved loans, because a loan still running has not yet succeeded or failed and counting it either way would be wrong.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Newaygo County

Which parts of Newaygo County get the lending

  • Places in the county with recorded lending7
  • Fremont, approvals21
  • NEWAYGO, approvals14
  • WHITE CLOUD, approvals13
  • Brohman, approvals5
  • HESPERIA, approvals4
  • GRANT, approvals3
SBA 7(a) approvals by place within Newaygo County
PlaceApprovalsGross approval dollars
Fremont21$5,598,700
NEWAYGO14$1,855,300
WHITE CLOUD13$5,074,800
Brohman5$6,050,000
HESPERIA4$1,478,300
GRANT3$442,800
HOWARD CITY1$40,000

Fremont accounts for 21 approvals against 14 in NEWAYGO. County level figures average over that gap, which is why a site decision is made at the submarket rather than the county.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Newaygo County

How big is Newaygo County

  • Land area813 sq mi
  • Rank by land area among Michigan counties19th of 83
  • Width, east to west24 mi
  • Height, north to south36.1 mi
  • Geographies sharing a boundary6
  • Residents per square mile of land62
  • Establishments per square mile1.02

US Census Bureau county boundary geometry, TIGER, adjacency computed from shared boundary vertices, TIGER county boundaries. US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year. US Census Bureau, County Business Patterns, 2023.

Newaygo County

What hazards affect Newaygo County

  • EPA radon zone predicted average indoor radon screening level less than 2 pCi/LZone 3
  • Communities in the NFIP Community Status Book17
  • Of those, participating in the NFIP15
  • NFIP participation rate88.2 percent
  • Best Community Rating System class in the county A lower CRS class is a larger flood insurance premium discount.Class 8
  • Communities carrying a CRS class1

The EPA places the county in radon zone 3, a predicted average indoor radon screening level less than 2 pCi/L. The best Community Rating System class in the county is 8, which carries a flood insurance premium discount for properties in the participating community.

US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001. FEMA OpenFEMA, NFIP Community Status Book, Community Status Book, as retrieved.

Coverage

What this page does not hold.

Every item below could be filled with a plausible figure. None of them is. On a page a lender may read, a number that cannot be traced is worse than an absence, so the absences are named.

  • Flood zone record counts are not held. The flood coverage export has not landed, so no count is shown rather than an estimated one.
  • Traffic counts resolve in the platform, not in this dataset, so no AADT figure is printed here.
  • Zoning is in build. Parcel level zoning is not published on this page.

Feasibility studies

When a Newaygo County site needs a document a lender will accept.

The same data layer behind this page is the one the studies are written from. A study for a Newaygo County site starts with the figures you are reading, carrying the same source and period into the credit file.

  • Population50,792
  • Households19,651
  • Average household size2.58
  • Median household income$63,304
  • Median age42.7

How a feasibility study works →

Common questions

Newaygo County questions, answered from the record.

How many people live in Newaygo County, Michigan?

50,792, in 19,651 households, ranking 36th of 83 Michigan counties. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Is Newaygo County growing?

The population has grown 3.08 percent since the 2020 census base. In 2024 there were 493 births against 575 deaths, with net migration of 404. Source: US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

What is the median household income in Newaygo County?

$63,304. The median owner-occupied home is valued at $186,700, which is 2.9 times income, and median gross rent is $904 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

How many businesses are there in Newaygo County?

829 establishments, employing 11,124 people with an annual payroll of $564.6 m. These are establishments physically operating in the county, not listings. Source: US Census Bureau, County Business Patterns, 2023.

What is the average wage in Newaygo County?

Average annual pay is $49,371, or $949 a week, across 11,901 covered jobs. Source: US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

How much SBA lending happens in Newaygo County?

61 7(a) approvals totalling $20.5 m since FY2020, across 14 lenders, with a median approval of $93,000, plus 9 504 approvals worth $5.6 m. These are approvals recorded in the release, not loans disbursed.

Do SBA loans in Newaygo County get paid back?

Of the 14 loans that have reached a final outcome, 14 were paid in full and 0 charged off, a charge off rate of 0.0 percent. Loans still running are excluded, because they have not yet succeeded or failed.

What is being built in Newaygo County?

152 housing units were authorised by permit in 2024, with a declared construction value of $36.9 m. Multifamily was 3.9 percent of units. Source: US Census Bureau, Building Permits Survey, 2024 annual.

What is the radon zone for Newaygo County?

Zone 3, a predicted average indoor radon screening level less than 2 pCi/L. Source: US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.

Where do people moving to Newaygo County come from?

The largest single origin is Newaygo County Non-migrants, with 18,522 households. Arriving households report an average income of $55,013 against null for those leaving. Source: US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Are traffic counts available for Newaygo County on this page?

No. Annual average daily traffic resolves in the platform rather than in this dataset, so no AADT figure is printed here. It is a gap we know about rather than a figure we estimated.

Is zoning published for Newaygo County?

Not yet. The zoning layer is in build. Nothing on this page presents parcel level zoning, and where a statutory framework applies it is marked as the statewide frame with confirm locally attached.

Nearby

Sharing a boundary with Newaygo.

All Michigan county pages →

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