HomeWisconsinEau Claire County
Eau Claire County, Wisconsin: commercial real estate data.
Eau Claire County, Wisconsin has a population of 107,116 across 638 square miles, up 3.0 percent since the 2020 census base. County output reached $8.43 bn in 2024, 2,753 establishments operate here, and the SBA record carries 174 7(a) approvals worth $98.6 m.
123 sourced county values · tier FULL · 11 sections
Eau Claire County
How many people live in Eau Claire County
- Population107,116
- Households44,726
- Average household size2.39
- Median household income$74,546
- Median age35.8
- Median gross rent$1,064 per month
- Median owner-occupied home value$261,000
- Home value to household income3.5 times
- Annual rent as a share of median income17.1 percent
- Adults 25 and over with a bachelor degree or higher36.8 percent
- Adults 25 and over with a graduate degree12.4 percent
- Adults 25 and over68,922
- Population under 1821,207
- Share under 1819.8 percent
- Population 65 and over18,178
- Share 65 and over17.0 percent
- Working age population, 18 to 6467,731
- Civilian labor force61,000
- Unemployment rate3.0 percent
- Labor force participation, adults 18 and over71.0 percent
- Rank by population among Wisconsin counties14th of 72
- Rank by population among US county-equivalents585th
Eau Claire County is the 14th largest of 72 Wisconsin counties by population. A median home costs 3.5 times median household income, which is an affordable ownership market by national standards. Residents under 18 outnumber those 65 and over, at 19.8 percent against 17.0 percent, a household formation profile rather than a retirement one.
US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.
Eau Claire County
Is Eau Claire County growing
- Population change since the 2020 census base2.97 percent
- Census 2020 base population105,696
- Births, 20241,077
- Deaths, 2024943
- Natural change, 2024134
- Net domestic migration, 2024418
- Net international migration, 2024214
- Total net migration, 2024632
- Cumulative net domestic migration, 2021 to 20241,832
- Rank by growth among US county-equivalents879th
The county has grown 2.97 percent since the 2020 census base. Migration contributed more to 2024 change than births over deaths, so demand here follows people arriving rather than families forming.
US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.
Eau Claire County
Where people moving to Eau Claire County come from
- Tax returns filed by households arriving3,248
- People arriving, from those returns5,046
- Adjusted gross income arriving$203.9 m
- Net adjusted gross income movement$0
- Average income of an arriving household$62,763
- Largest single originEau Claire County Non-migrants (40,220 households)
- Largest single destination (40,220 households)
| Origin | Households | People | Adjusted gross income |
|---|---|---|---|
| Eau Claire County Non-migrants | 40,220 | 78,568 | $3.88 bn |
| Other flows - Different State | 783 | 1,356 | $56.2 m |
| Chippewa County | 594 | 955 | $39.6 m |
| Other flows - Midwest | 325 | 545 | $22.1 m |
| Other flows - Same State | 304 | 410 | $14.6 m |
| Dunn County | 227 | 347 | $10.5 m |
| Other flows - West | 222 | 393 | $14.4 m |
| Other flows - South | 190 | 330 | $13.6 m |
The largest single source of arrivals is Eau Claire County Non-migrants, which is the catchment a retail or multifamily study should look at first.
US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
Eau Claire County
What the Eau Claire County economy runs on
- County GDP, 2024$8.43 bn
- County GDP, 2023$8.05 bn
- GDP change, 2023 to 20244.8 percent
- GDP change over five years29.4 percent
- Rank by GDP among Wisconsin counties14th
- Rank by GDP among US county-equivalents506th
- GDP per resident$78,702
Output grew 4.8 percent in the latest year and 29.4 percent over five, which is the trend line a lender will read behind any single year figure.
US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024.
Eau Claire County
Who employs people in Eau Claire County
- Covered employment, annual average58,758
- Establishments reporting3,254
- Average annual pay$58,079
- Average weekly wage$1,117
- Sector 62, employment12,905
- Sector 62, average annual pay$71,834
- Sector 44-45, employment7,840
- Sector 44-45, average annual pay$33,893
- Sector 72, employment5,650
- Sector 72, average annual pay$20,825
- Sector 31-33, employment5,003
- Sector 31-33, average annual pay$64,806
- Sector 48-49, employment2,737
- Sector 55, employment2,551
| Sector | Employment | Establishments | Average annual pay |
|---|---|---|---|
| Sector 62 | 12,905 | 793 | $71,834 |
| Sector 44-45 | 7,840 | 378 | $33,893 |
| Sector 72 | 5,650 | 287 | $20,825 |
| Sector 31-33 | 5,003 | 102 | $64,806 |
| Sector 48-49 | 2,737 | 82 | $51,106 |
| Sector 55 | 2,551 | 40 | $107,363 |
| Sector 42 | 2,252 | 145 | $84,529 |
| Sector 23 | 2,240 | 201 | $71,840 |
The largest sector is the biggest private employer group at 12,905 jobs, 22.0 percent of covered employment. Average pay per job sits below median household income, so households here typically need more than one earner.
US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.
Eau Claire County
What businesses operate in Eau Claire County
- Establishments, all industries2,753
- Employment at those establishments51,990
- Annual payroll$2.79 bn
- Establishments per 1,000 residents25.7
These are counts of establishments physically operating in the county, not listings, so they are the supply side a feasibility study measures demand against.
US Census Bureau, County Business Patterns, 2023.
Eau Claire County
What is being built in Eau Claire County
- Housing units authorised by permit, 2024590
- Declared construction value permitted$151.4 m
- Single family units authorised185
- Multifamily units authorised405
- Multifamily share of units68.6 percent
- Average declared value per unit$256,693
- Units authorised per 1,000 households13.2
Multifamily is 68.6 percent of units authorised, so the pipeline is being built for renters rather than buyers.
US Census Bureau, Building Permits Survey, 2024 annual.
Eau Claire County
How much SBA lending happens in Eau Claire County
- 7(a) approvals recorded174
- 7(a) gross approval dollars$98.6 m
- Average 7(a) approval$566,464
- Median 7(a) approval$210,000
- 10th percentile approval$20,000
- 90th percentile approval$1,468,700
- Largest single approval$4,878,600
- Jobs reported supported, 7(a)1,615
- Jobs per approval9.3
- Distinct 7(a) lenders active32
- Distinct industries receiving approvals96
- Median 7(a) term120 months
- Share of loans on real estate terms, 240 months or longer15.5 percent
- Loans on real estate terms27
- Loans on working capital terms, 120 months or shorter127
- Franchise loans18
- Franchise share of approvals10.3 percent
- Leading industry by approval countLandscaping Services (6)
- Most active lenderCCFBank National Association (60)
- 504 approvals recorded85
- 504 gross approval dollars$83.9 m
- Average 504 approval$986,918
- Median 504 approval$567,000
- Distinct CDCs active5
- 504 jobs per approval10.0
- 504 jobs per million dollars approved10.1
- Most active CDCWBD, Inc. (81)
- 7(a) share of SBA approvals67.2 percent
- Combined SBA approval dollars$182.5 m
The average approval of $566,464 sits well above the median of $210,000, so a small number of large deals is pulling the mean up. The median is the better guide to what a typical borrower here actually gets. Only 15.5 percent of approvals run on real estate terms, so SBA credit here is mostly working capital and equipment rather than property acquisition.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30. US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.
Eau Claire County
Do SBA loans in Eau Claire County get paid back
- Loans with a final outcome recorded41
- Paid in full40
- Charged off1
- Charge off rate on resolved loans2.4 percent
- Status: Cancelled16
- Status: Exempt from disclosure113
- Status: Paid in full40
- Status: Charged off1
- Status: Committed, not yet disbursed4
Of the 41 loans that have reached a final outcome, 2.4 percent were charged off. This is computed only over resolved loans, because a loan still running has not yet succeeded or failed and counting it either way would be wrong.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
Eau Claire County
Which parts of Eau Claire County get the lending
- Places in the county with recorded lending8
- EAU CLAIRE, approvals125
- Altoona, approvals20
- CHIPPEWA FALLS, approvals8
- STRUM, approvals8
- Fall Creek, approvals7
- ELEVA, approvals4
| Place | Approvals | Gross approval dollars |
|---|---|---|
| EAU CLAIRE | 125 | $78,914,200 |
| Altoona | 20 | $6,598,100 |
| CHIPPEWA FALLS | 8 | $4,856,200 |
| STRUM | 8 | $2,592,000 |
| Fall Creek | 7 | $4,828,400 |
| ELEVA | 4 | $652,400 |
| MONDOVI | 1 | $93,000 |
| AUGUSTA | 1 | $30,400 |
EAU CLAIRE accounts for 125 approvals against 20 in Altoona. County level figures average over that gap, which is why a site decision is made at the submarket rather than the county.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
Eau Claire County
How big is Eau Claire County
- Land area638 sq mi
- Rank by land area among Wisconsin counties45th of 72
- Width, east to west35.8 mi
- Height, north to south18 mi
- Geographies sharing a boundary7
- Residents per square mile of land168
- Establishments per square mile4.32
US Census Bureau county boundary geometry, TIGER, adjacency computed from shared boundary vertices, TIGER county boundaries. US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year. US Census Bureau, County Business Patterns, 2023.
Coverage
What this page does not hold.
Every item below could be filled with a plausible figure. None of them is. On a page a lender may read, a number that cannot be traced is worse than an absence, so the absences are named.
- No NFIP communities are listed for this county in the FEMA Community Status Book.
- Flood zone record counts are not held. The flood coverage export has not landed, so no count is shown rather than an estimated one.
- Traffic counts resolve in the platform, not in this dataset, so no AADT figure is printed here.
- Zoning is in build. Parcel level zoning is not published on this page.
Feasibility studies
When a Eau Claire County site needs a document a lender will accept.
The same data layer behind this page is the one the studies are written from. A study for a Eau Claire County site starts with the figures you are reading, carrying the same source and period into the credit file.
- Population107,116
- Households44,726
- Average household size2.39
- Median household income$74,546
- Median age35.8
Common questions
Eau Claire County questions, answered from the record.
How many people live in Eau Claire County, Wisconsin?
107,116, in 44,726 households, ranking 14th of 72 Wisconsin counties. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.
Is Eau Claire County growing?
The population has grown 2.97 percent since the 2020 census base. In 2024 there were 1,077 births against 943 deaths, with net migration of 632. Source: US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.
What is the median household income in Eau Claire County?
$74,546. The median owner-occupied home is valued at $261,000, which is 3.5 times income, and median gross rent is $1,064 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.
How many businesses are there in Eau Claire County?
2,753 establishments, employing 51,990 people with an annual payroll of $2.79 bn. These are establishments physically operating in the county, not listings. Source: US Census Bureau, County Business Patterns, 2023.
What is the average wage in Eau Claire County?
Average annual pay is $58,079, or $1,117 a week, across 58,758 covered jobs. Source: US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.
How much SBA lending happens in Eau Claire County?
174 7(a) approvals totalling $98.6 m since FY2020, across 32 lenders, with a median approval of $210,000, plus 85 504 approvals worth $83.9 m. These are approvals recorded in the release, not loans disbursed.
Do SBA loans in Eau Claire County get paid back?
Of the 41 loans that have reached a final outcome, 40 were paid in full and 1 charged off, a charge off rate of 2.4 percent. Loans still running are excluded, because they have not yet succeeded or failed.
What is being built in Eau Claire County?
590 housing units were authorised by permit in 2024, with a declared construction value of $151.4 m. Multifamily was 68.6 percent of units. Source: US Census Bureau, Building Permits Survey, 2024 annual.
What is the radon zone for Eau Claire County?
Zone 2, a predicted average indoor radon screening level from 2 to 4 pCi/L. Source: US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.
Where do people moving to Eau Claire County come from?
The largest single origin is Eau Claire County Non-migrants, with 40,220 households. Arriving households report an average income of $62,763 against null for those leaving. Source: US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
Are traffic counts available for Eau Claire County on this page?
No. Annual average daily traffic resolves in the platform rather than in this dataset, so no AADT figure is printed here. It is a gap we know about rather than a figure we estimated.
Is zoning published for Eau Claire County?
Not yet. The zoning layer is in build. Nothing on this page presents parcel level zoning, and where a statutory framework applies it is marked as the statewide frame with confirm locally attached.