Racine County, Wisconsin: commercial real estate data.
Racine County, Wisconsin has a population of 197,532 across 333 square miles, up 0.2 percent since the 2020 census base. County output reached $11.72 bn in 2024, 4,114 establishments operate here, and the SBA record carries 285 7(a) approvals worth $122.8 m.
123 sourced county values · tier FULL · 11 sections
Racine County
How many people live in Racine County
- Population197,532
- Households80,406
- Average household size2.46
- Median household income$78,096
- Median age40.5
- Median gross rent$1,080 per month
- Median owner-occupied home value$251,400
- Home value to household income3.2 times
- Annual rent as a share of median income16.6 percent
- Adults 25 and over with a bachelor degree or higher28.4 percent
- Adults 25 and over with a graduate degree9.3 percent
- Adults 25 and over136,564
- Population under 1844,901
- Share under 1822.7 percent
- Population 65 and over35,802
- Share 65 and over18.1 percent
- Working age population, 18 to 64116,829
- Civilian labor force101,652
- Unemployment rate4.4 percent
- Labor force participation, adults 18 and over66.6 percent
- Rank by population among Wisconsin counties5th of 72
- Rank by population among US county-equivalents351st
Racine County is the 5th largest of 72 Wisconsin counties by population. A median home costs 3.2 times median household income, which is an affordable ownership market by national standards. Residents under 18 outnumber those 65 and over, at 22.7 percent against 18.1 percent, a household formation profile rather than a retirement one.
US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.
Racine County
Is Racine County growing
- Population change since the 2020 census base0.21 percent
- Census 2020 base population198,227
- Births, 20242,100
- Deaths, 20242,064
- Natural change, 202436
- Net domestic migration, 2024622
- Net international migration, 2024589
- Total net migration, 20241,211
- Cumulative net domestic migration, 2021 to 2024-739
- Rank by growth among US county-equivalents1757th
The county has grown 0.21 percent since the 2020 census base. Migration contributed more to 2024 change than births over deaths, so demand here follows people arriving rather than families forming.
US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.
Racine County
Where people moving to Racine County come from
- Tax returns filed by households arriving4,783
- People arriving, from those returns8,127
- Adjusted gross income arriving$299.9 m
- Net adjusted gross income movement$0
- Average income of an arriving household$62,699
- Largest single originRacine County Non-migrants (79,380 households)
- Largest single destination (79,380 households)
| Origin | Households | People | Adjusted gross income |
|---|---|---|---|
| Racine County Non-migrants | 79,380 | 156,511 | $6.31 bn |
| Milwaukee County | 1,221 | 2,119 | $77.9 m |
| Kenosha County | 1,023 | 1,764 | $61.3 m |
| Other flows - Different State | 989 | 1,735 | $63.2 m |
| Other flows - South | 375 | 705 | $23.0 m |
| Other flows - Midwest | 318 | 528 | $20.5 m |
| Waukesha County | 299 | 514 | $22.6 m |
| Lake County | 255 | 435 | $15.5 m |
The largest single source of arrivals is Racine County Non-migrants, which is the catchment a retail or multifamily study should look at first.
US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
Racine County
What the Racine County economy runs on
- County GDP, 2024$11.72 bn
- County GDP, 2023$11.20 bn
- GDP change, 2023 to 20244.6 percent
- GDP change over five years31.4 percent
- Rank by GDP among Wisconsin counties8th
- Rank by GDP among US county-equivalents391st
- GDP per resident$59,355
Output grew 4.6 percent in the latest year and 31.4 percent over five, which is the trend line a lender will read behind any single year figure.
US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024.
Racine County
Who employs people in Racine County
- Covered employment, annual average76,342
- Establishments reporting5,234
- Average annual pay$61,150
- Average weekly wage$1,176
- Sector 31-33, employment17,677
- Sector 31-33, average annual pay$87,212
- Sector 62, employment11,080
- Sector 62, average annual pay$56,928
- Sector 44-45, employment8,812
- Sector 44-45, average annual pay$33,873
- Sector 72, employment6,514
- Sector 72, average annual pay$20,865
- Sector 42, employment3,577
- Sector 23, employment3,462
| Sector | Employment | Establishments | Average annual pay |
|---|---|---|---|
| Sector 31-33 | 17,677 | 314 | $87,212 |
| Sector 62 | 11,080 | 1,279 | $56,928 |
| Sector 44-45 | 8,812 | 509 | $33,873 |
| Sector 72 | 6,514 | 400 | $20,865 |
| Sector 42 | 3,577 | 244 | $69,613 |
| Sector 23 | 3,462 | 432 | $77,867 |
| Sector 56 | 3,321 | 273 | $45,085 |
| Sector 52 | 2,264 | 195 | $89,321 |
The largest sector is the biggest private employer group at 17,677 jobs, 23.2 percent of covered employment. Average pay per job sits below median household income, so households here typically need more than one earner.
US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.
Racine County
What businesses operate in Racine County
- Establishments, all industries4,114
- Employment at those establishments69,594
- Annual payroll$3.95 bn
- Establishments per 1,000 residents20.8
These are counts of establishments physically operating in the county, not listings, so they are the supply side a feasibility study measures demand against.
US Census Bureau, County Business Patterns, 2023.
Racine County
What is being built in Racine County
- Housing units authorised by permit, 2024277
- Declared construction value permitted$89.3 m
- Single family units authorised163
- Multifamily units authorised114
- Multifamily share of units41.2 percent
- Average declared value per unit$322,415
- Units authorised per 1,000 households3.4
Multifamily is 41.2 percent of units authorised, so the pipeline is being built for renters rather than buyers.
US Census Bureau, Building Permits Survey, 2024 annual.
Racine County
How much SBA lending happens in Racine County
- 7(a) approvals recorded285
- 7(a) gross approval dollars$122.8 m
- Average 7(a) approval$430,806
- Median 7(a) approval$150,000
- 10th percentile approval$25,000
- 90th percentile approval$1,082,000
- Largest single approval$5,000,000
- Jobs reported supported, 7(a)2,181
- Jobs per approval7.7
- Distinct 7(a) lenders active55
- Distinct industries receiving approvals121
- Median 7(a) term120 months
- Share of loans on real estate terms, 240 months or longer16.8 percent
- Loans on real estate terms48
- Loans on working capital terms, 120 months or shorter226
- Franchise loans25
- Franchise share of approvals8.8 percent
- Leading industry by approval countLimited-Service Restaurants (12)
- Most active lenderCommunity State Bank (92)
- 504 approvals recorded105
- 504 gross approval dollars$91.4 m
- Average 504 approval$870,629
- Median 504 approval$502,000
- Distinct CDCs active4
- 504 jobs per approval11.8
- 504 jobs per million dollars approved13.5
- Most active CDCRacine County Economic Development Corporation (60)
- 7(a) share of SBA approvals73.1 percent
- Combined SBA approval dollars$214.2 m
The average approval of $430,806 sits well above the median of $150,000, so a small number of large deals is pulling the mean up. The median is the better guide to what a typical borrower here actually gets. Only 16.8 percent of approvals run on real estate terms, so SBA credit here is mostly working capital and equipment rather than property acquisition.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30. US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.
Racine County
Do SBA loans in Racine County get paid back
- Loans with a final outcome recorded77
- Paid in full67
- Charged off10
- Charge off rate on resolved loans13.0 percent
- Status: Paid in full67
- Status: Charged off10
- Status: Exempt from disclosure166
- Status: Cancelled33
- Status: Committed, not yet disbursed9
Of the 77 loans that have reached a final outcome, 13.0 percent were charged off. This is computed only over resolved loans, because a loan still running has not yet succeeded or failed and counting it either way would be wrong.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
Racine County
Which parts of Racine County get the lending
- Places in the county with recorded lending18
- RACINE, approvals94
- BURLINGTON, approvals57
- Waterford, approvals35
- UNION GROVE, approvals22
- Sturtevant, approvals20
- MOUNT PLEASANT, approvals14
| Place | Approvals | Gross approval dollars |
|---|---|---|
| RACINE | 94 | $37,371,500 |
| BURLINGTON | 57 | $26,278,000 |
| Waterford | 35 | $5,137,800 |
| UNION GROVE | 22 | $8,257,300 |
| Sturtevant | 20 | $13,882,500 |
| MOUNT PLEASANT | 14 | $12,064,200 |
| FRANKSVILLE | 12 | $10,922,300 |
| Caledonia | 8 | $1,438,600 |
RACINE accounts for 94 approvals against 57 in BURLINGTON. County level figures average over that gap, which is why a site decision is made at the submarket rather than the county.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
Racine County
How big is Racine County
- Land area333 sq mi
- Rank by land area among Wisconsin counties67th of 72
- Width, east to west27.4 mi
- Height, north to south16.1 mi
- Geographies sharing a boundary4
- Residents per square mile of land593
- Establishments per square mile12.35
US Census Bureau county boundary geometry, TIGER, adjacency computed from shared boundary vertices, TIGER county boundaries. US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year. US Census Bureau, County Business Patterns, 2023.
Coverage
What this page does not hold.
Every item below could be filled with a plausible figure. None of them is. On a page a lender may read, a number that cannot be traced is worse than an absence, so the absences are named.
- No NFIP communities are listed for this county in the FEMA Community Status Book.
- Flood zone record counts are not held. The flood coverage export has not landed, so no count is shown rather than an estimated one.
- Traffic counts resolve in the platform, not in this dataset, so no AADT figure is printed here.
- Zoning is in build. Parcel level zoning is not published on this page.
Feasibility studies
When a Racine County site needs a document a lender will accept.
The same data layer behind this page is the one the studies are written from. A study for a Racine County site starts with the figures you are reading, carrying the same source and period into the credit file.
- Population197,532
- Households80,406
- Average household size2.46
- Median household income$78,096
- Median age40.5
Common questions
Racine County questions, answered from the record.
How many people live in Racine County, Wisconsin?
197,532, in 80,406 households, ranking 5th of 72 Wisconsin counties. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.
Is Racine County growing?
The population has grown 0.21 percent since the 2020 census base. In 2024 there were 2,100 births against 2,064 deaths, with net migration of 1,211. Source: US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.
What is the median household income in Racine County?
$78,096. The median owner-occupied home is valued at $251,400, which is 3.2 times income, and median gross rent is $1,080 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.
How many businesses are there in Racine County?
4,114 establishments, employing 69,594 people with an annual payroll of $3.95 bn. These are establishments physically operating in the county, not listings. Source: US Census Bureau, County Business Patterns, 2023.
What is the average wage in Racine County?
Average annual pay is $61,150, or $1,176 a week, across 76,342 covered jobs. Source: US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.
How much SBA lending happens in Racine County?
285 7(a) approvals totalling $122.8 m since FY2020, across 55 lenders, with a median approval of $150,000, plus 105 504 approvals worth $91.4 m. These are approvals recorded in the release, not loans disbursed.
Do SBA loans in Racine County get paid back?
Of the 77 loans that have reached a final outcome, 67 were paid in full and 10 charged off, a charge off rate of 13.0 percent. Loans still running are excluded, because they have not yet succeeded or failed.
What is being built in Racine County?
277 housing units were authorised by permit in 2024, with a declared construction value of $89.3 m. Multifamily was 41.2 percent of units. Source: US Census Bureau, Building Permits Survey, 2024 annual.
What is the radon zone for Racine County?
Zone 2, a predicted average indoor radon screening level from 2 to 4 pCi/L. Source: US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.
Where do people moving to Racine County come from?
The largest single origin is Racine County Non-migrants, with 79,380 households. Arriving households report an average income of $62,699 against null for those leaving. Source: US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
Are traffic counts available for Racine County on this page?
No. Annual average daily traffic resolves in the platform rather than in this dataset, so no AADT figure is printed here. It is a gap we know about rather than a figure we estimated.
Is zoning published for Racine County?
Not yet. The zoning layer is in build. Nothing on this page presents parcel level zoning, and where a statutory framework applies it is marked as the statewide frame with confirm locally attached.